I am a passionate advocate for design that goes beyond aesthetics – it’s a holistic way of thinking. As a business consultant with experience in entry-to-market strategy, general business processes, and 360-brand experience design, I’m dedicated to solving problems while keeping the customer experience at the forefront.
- Integrated Brand Experience Design- 2018
- Digital & Growth Marketing- 2019
- ACIM- 2022
- MCIM- 2023
With over a decade of experience across diverse industries and a startup background, I offer a unique perspective that sets me apart. I’m committed to driving equity and helping the youth and women reach their full potential.
Why hire me?
Design is not purely aesthetic but a holistic way of thinking. It should find the easiest way to solve the problems faced by people, keeping their experience center-stage.
As a Brand Strategist, I make sure to bring all the elements and touchpoints experienced by a brand’s consumer into consideration
Design thinking is Process, Aesthetics, Experience. Design thinking is Empathy.
I have always thought that a brand should have its own identity.
What I mean by this is that I treat brands like they have opinions on issues, like they have a favorite movie they enjoy, prefer cocktails to scotch, and would rather lie in bed during a vacation than go rock climbing.
This persona developed will take a life of its own and the right audience would connect to that brand.
Every touchpoint is considered.
Every possible experience a client will have for your brand is brought to the forefront and all touchpoints are made to work in sync, beautifully.